Crest Hospitality offers a proprietary, time-tested, balanced approach to
excellent property management. Our systematic processes, world-class
training, individual property support and resources allow us to achieve best-in-class results. Our strategic analytics, labor and expense processes provide us with the ability to exceed owner expectations in revenues and profitability.
Effective leadership starts with the ability to recognize and outline company goals and inspire others to follow. Crest Hospitality embraces leaders that have the ability to articulate our vision and drive results as proven in our company’s bottom line success. Our vision filters throughout all levels of our company and catapults into actions based on our core strength and beliefs.
Crest Hospitality prides itself on maximize revenues across all divisions. Our strategic and disciplined approach allows us to predict consumer behavior. As a result, we are able to optimize product availability and position our pricing to maximize revenues and obtain market share growth that drives profitability.
Our centralized, experienced, finance team ensures transparency with strong internal controls and a state-of-the-art accounting platform that allows us to consolidate real-time financial data and confidence to know all properties are operating cost-effectively with the highest profitability.
We understand that for a lender, a distressed property is one of the most
complicated real estate assets. The key to success in acquiring the most
favorable outcome is to retain a notable and experienced property
management company. Crest has a long and successful track record in the
management, repositioning and successful disposition of property real
estate for financial institutions. Crest Hospitality works with a number of
lenders and special servicers to bring positive results to distressed assets.
Sales and marketing excellence, along with a focus in market share growth, is the key to our success. Our tenured team of Sales professionals have clear
direction; understanding of our brands defined goals. Recognizing that marketing objectives are a pivotal part of the Crest marketing strategy makes our team stand out amongst the industries best. As a result, our properties consistently achieve strong market share growth by focusing on specific segments that are relevant to each property. Our adherence to our plan allows us to continue to stay in front of the competition and optimize the strongest yield in all booking channels.
For our full-service, independent, select-service and extended-stay brands,
we use a strategic approach as it relates to food and beverage costs, labor
productivity and overall guest satisfaction. Our proprietary procurement
program provides opportunities to leverage spending and reduce costs
across all properties in our portfolio. Crest Culinary Excellence; best defined as consistently and transitional appealing all of the five senses. Seasonally innovative in offerings and selections while embracing local and home-grown produce, proteins and sustainable items always to considering the impact of our carbon footprint on the environment.
Crest Hospitality’s experienced HR team plays a key role in business strategy development & implementation, staffing & organizational structure; allowing our owners and investors to have peace of mind knowing they are in compliance and protected when it matters.